EOS Crystal

Eos Main 2eos or Evolution of Smooth, hosted us in New York earlier this month for the launch of their latest lip balm, Crystal. The event was held in the Meatpacking District in an airy, all white space. Along with my fellow Canadian bloggers, we were taken through the beautiful showroom, discovering different aspects of the brand, before being introduced to the Crystal lip balm.

We all ooed and aahed when we saw the product in person. Completely clear and in a pyramid sphere, eos has created something totally new in the lip product category. I chatted with their team about what sets eos apart, and for the latest beauty scoop on their products.

Eos Main 5Eos CrystalThe eos Crystal lip balms look so cool. Tell us about the design process
As our approach to beauty is always to strive to add delight to purposeful products, we wanted to give this unique formula a unique look. Our Research & Development team worked for 2 years to leverage a proprietary, unique blend of pure natural oils, to make the product completely crystal clear. It is completely wax-free, which provides lightweight hydration.

Eos 2EOS eventWe haven’t seen anything like the eos Crystal lipbalm on the market yet. What makes the clear formula so unique?
The clear formula is a blend of pure natural oils that not only looks unique – as it is completely see-through – but is also a piece of technology that delivers on moisturization. Your lips look and feel hydrated and healthy, but you don’t feel any heaviness.Eos 2Eos 3What are the key ingredients that make the EOS Crystal Lip Balm so moisturizing?
eos Crystal contains a unique moisturizing blend of clear shea butter, coconut, avocado, aloe and castor oils.

  • Shea butter is deeply moisturizing and packed with nutrients, it softens and nourishes the lips.
  • Coconut oil helps retain the lips’ moisture, as its fats reduce moisture loss through the pores.
  • Avocado oil is rich in oleic acid and vitamin E that help heal, replenish and protect chapped lips.
  • Aloe oil is rich in amino acids & vitamins A, C and E, to soothe your skin and keep your lips supple.
  • Castor oil is a powerful moisturizer, with a high concentration of fatty acids that penetrate the skin easily.

Eos 4Eos 5Tell us about the new pyramid shape packaging
When creating the primary packaging for this revolutionary formula, we set out to design a shape that’s equally unique and desirable, yet still very recognizable as an eos product. The resulting sphere resembles a gem or jewel, and is made out of a special blend of materials to create a smooth feeling surface with a subtle sparkle. The soft pyramidal shape is easy to hold and open and creates a pedestal that complements the shape of the mount when opened – creating a holistic product in which the lip balm and packaging complement each other.Eos 8What should we keep an eye out for this Fall?
In September, we’re also launching a Shimmer lip balm in a new shade, Shimmer Coral. Together with Shimmer Sheer Pink and Shimmer Pearl, there will now be three shades available in Canada, to please a broader array of skin tones. eos Shimmer hydrates and softens your lips, and it also brings a touch of color and shine. In addition to being eye-catching, eos Shimmer contains all the great skin-loving ingredients that our other eos lip balms contain: nourishing shea butter, moisturizing jojoba oil, antioxidant vitamin E.

There should be a lot of excitement around this new shade: we’re getting consumer requests via social media every day for more Shimmer shades! Fun fact: YouTube has more than 40,000 videos to learn how to DIY an eos Shimmer!

EOS main 1
Thank you to eos for hosting me in New York
For more information on eos visit eos.com

Photos by Style Calling and Coco & Vera

  • This looks like such a cute and fun launch party! I love EOS products!

    Have an amazing day!

    xx Kris


    • Me too! Have you tried the new crystal balm yet? They smell SOO good and are really reasonably priced.
      Hope you’re having a good week Kris 🙂

  • How is everything so ridiculously pretty and feminine in this post?! Can’t stop staring at your photos, haha! EOS shimmer shades sounds like heaven. Hope you’re having a lovely week!

    Gabrielle | A Glass Of Ice x

    • Isn’t it darling? The whole event was really fun. I’m really excited to try the eos shimmer when it comes out next month. The Crystal one should be launching in the UK soon. Hope you’re having a lovely week too 🙂

  • Rach

    I love EOS and this is so cool learning about the EOS Crystal! Also, how cute is that setup!


  • I’ve been using EOS for a long time and I love their lip balms. The new crystal balm is definitely something I want to try.


    • Ooh then you will LOVE the new eos crystal balm. It’s so pretty and smells AMAZING!

  • EOS is one of my go to lip products for years now. I love to try new products and the crystal balm is definitely on my list.
    Have a fantastic day.
    Love, Esther

    • Definitely keep an eye out for the new crystal one then! I love it. It’s so cool looking and works really well.
      Let me know when you try it 🙂

  • What a fabulous interview and loved learning more about this line! I’m a huge fan of EOS and can’t wait to try their crystal lip balm. Yay! Hope you’re having a fabulous Thursday lovey!! xo


    • Thank you Veronika! You’ll love the new crystal balm. It’s so instagramable 🙂
      Hope you’re having a great week so far! xo

  • Dominique

    Oooh these look great! Love reading the interview and your photos are divine! xx


    • Thank you Dominique! So happy to hear you loved the feature.
      Appreciate you stopping by Style Calling 🙂

  • Kate Amar

    Those colors! All of your images are so pretty. I had no idea about the amount of DIY videos – there is obviously a big demand!

    Xo, Kate


    • Thanks Kate! I know, there are so many videos. I had no idea before this trip either!
      Hope you’re having a great start to the Fall season 🙂

  • Merel van Poorten

    I love EOS!! The packaging is always so cute.

    X Merel

    • Isn’t it adorable?! Let me know when you get to try the new eos crystal. It’s SO good!

  • Len Dela Peña Parent

    Absolutely gorgeous settings! I love EOS!! Thanks for the inspiration!
    Have a wonderful long weekend ahead!
    Much love, Len

    • Thank you Len! Happy to hear you enjoyed this feature.
      The event was so much fun – the set up was so cool! Hope you have a great start to the Fall season 🙂

  • Nikki Living-Life

    You are so lucky to get to attend this event. Thank you for sharing. I love EOS products and look forward to the new shimmer lip balm in the Fall.


    • Aw thank you Nikki! I felt very lucky to attend this event.
      I can’t wait to try the new shimmer lip balm either!

  • They’re so lovely. Thanks for sharing this. Would love to have their products soon.

    Jessica | notjessfashion.com

    • Aren’t they so pretty?! They’ll be at your local drugstore this month, so keep your eyes peeled 🙂